An AI-Native CompanyOperations Dashboard and Metrics

Engineering

Built output from the repository: code, documentation and releases to production.

DORA is limited to deployment frequency. Lead time, change failure and restore time are withheld until they can be measured from reliable release evidence.

Operations

Live tracker counts: work raised, closed and released through the operating system.

Counts only. Ticket text, assignees and keys are not fetched for this public page.

Marketing

Agent-produced content and discovery signals, published with the current limits visible.

Cadence is a setting, not proof of recent output. AI chatbot mentions are a weekly Gemini-only probe, not a cross-model search measure.

Revenue

Marketplace and commercial metrics are withheld from this public dashboard.

A dash means the metric is intentionally withheld from the public dashboard.

Financials

Measured API spend and modelled subscription allocation are shown separately.

7.0M tokens in and 62k out over three months — the consumption behind the measured API cost. The workforce subscription card is modelled from the £180/month plan and rolls forward every calendar month from the first measured month. The unit costs are modelled from that same subscription over a 12-month accounting period: allocated 40% engineering, 30% operations, 20% marketing, 10% other, then divided by what was produced in the same period. The allocation is a judgement, so treat them as the right order of magnitude rather than an audited cost. Interactive sessions are not metered in this figure.

Content-reviewer is internal workforce work, so it is excluded from public metered API spend and included in the subscription workforce story.

Legal & Compliance

Controls that stopped, reviewed or required human approval for agent work.

Only control counts are public. Finding details, reviewers and blocked content stay private.

Multi-vendor AI Workforce

One message bus across Claude, Codex and Gemini seats. Work can move between vendors without depending on one supplier. The design is explained in our thought-leadership series.

23 seats have sent messages across 106 distinct routes — the coordination is many-to-many, not one central queue. Awareness traffic adds 43,713 reports and 0 announcements. Counts only: no topic, sender, recipient or message body is published. Reply reliability requires exactly one reply.

What we’re building

This is what all of it was for. Every figure above — the code, the tickets, the articles, the money, the controls, the messages between agents — was consumed producing these. A human company would show goods and services here; this one shows marketplaces. And a marketplace is only worth building for the people in it: a student who finds a tutor they can trust, a tutor who fills their week, an agency that grows.

Five of them on one shared platform. Roughly 80% of what each needs — accounts, scheduling, payments, messaging, reviews, referrals — is platform code every vertical inherits; only the remaining fifth is specific to its market. That is why a new marketplace starts most of the way built, and why the counts below are high before a market has launched.

These counts come from the application’s own vertical configuration — the same switches the running product reads — not from a slide. Deliberately absent is any figure describing how heavily a given market is used: that describes demand rather than what has been built, and is nobody else’s business.

The org chart

92 agents and not one of them a person. Each holds a role with its own brief, its own authority, and its own inbox on a shared message bus. This is read from the roster the running system uses, so it is the organisation as it actually is — including the parts that are unglamorous.

Executive seats

The workforce

A seat is a role, not a chatbot: it holds authority in its area, escalates what is above it, and is accountable for what it ships. The structure is deliberately ordinary — an executive tier and functional groups — because the unusual part is not the shape, it is who is filling it.